Don’t settle for half the picture.
Get a complete view of marketing ROI.
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Grow Faster
Go beyond legacy attribution solutions
Go beyond legacy attribution solutions
Teams that leveled up with Singular’s Next-Gen Attribution
Measure and report on all the channels you work with
Measure cross-platform performance across apps, web, SMS, referrals, email, and TV with Singular’s open integration framework.
Smart Conversion Management
Identify the ideal conversion model for your app
Measure performance against the best early indicators for your unique business KPIs.
with Next-Gen Mobile Attribution
and Analytics
Powerful data connectors and attribution to understand marketing performance for every campaign, publisher, creative, and keyword.
Analyze ROI by combining attribution with leading cost aggregation
Capture your entire user journey to report on acquisition and re-engagement across platforms with deep links, web-to-app, and cross-device attribution.
Track and analyze across the entire user lifecycle
Keep your ad budgets focused on real users and avoid misreporting with more detection methods and pre-attribution fraud rejection.
Block more fraud with
best-in-class fraud prevention
Collect, standardize, and load all your marketing data, including attribution, cost, creatives, and bids with our Marketing ETL.
A single managed pipeline for analysis-ready marketing data
Kasim Zorlu
VP of Performance Marketing
Singular has been the key to uncovering ROI across our entire customer journey, which powers us to intelligently grow our business. By utilizing Singular’s attribution as part of its larger platform to unify the data across our entire marketing stack, we’ve gained access to unrivaled granularity to optimize against.
Grow Faster
with Next-Gen Mobile Attribution
and Analytics
Don’t settle for half the picture.
Get a complete view of marketing ROI.
Measure and report on all the channels you work with
Measure cross-platform performance across apps, web, SMS, referrals, email, and TV with Singular’s open integration framework.
Analyze ROI by combining attribution with leading cost aggregation
Powerful data connectors and attribution to understand marketing performance for every campaign, publisher, creative,
and keyword.
Capture your entire user journey to report on acquisition and re-engagement across platforms with deep links, web-to-app, and cross-device attribution.
Track and analyze across the entire user lifecycle
Block more fraud with
best-in-class fraud prevention
Keep your ad budgets focused on real users and avoid misreporting with more detection methods and pre-attribution fraud rejection.
Collect, standardize, and load all your marketing data, including attribution, cost, creatives, and bids with our Marketing ETL.
A single managed pipeline for analysis-ready marketing data
Singular has been the key to uncovering ROI across our entire customer journey, which powers us to intelligently grow our business. By utilizing Singular’s attribution as part of its larger platform to unify the data across our entire marketing stack, we’ve gained access to unrivaled granularity to optimize against.
Kasim Zorlu
VP of Performance Marketing
Marketers need to adapt their measurement and ad strategy… and they need to do it fast.
The methods we use to track ad performance and privacy requirements are constantly evolving.
But with disruption, comes innovation.
Why the shift to Next-Gen Attribution?
Legacy Attribution
Legacy
Attribution
Next-Gen Attribution
Next-Gen
Attribution
One-size-fits-all
Don’t settle for default attribution settings and blackbox configurations.
Fully customizable
Control attribution settings at the campaign and source level for reliable measurement.
Partial, inaccurate reporting
Legacy providers lack accurate and complete cost tracking, resulting in fewer insights.
Holistic and full-funnel
Unify campaign data and attribution data to uncover timely, accurate performance insights.
Reactive detection
Fails to block fraud before an attribution decision, resulting in lost budgets and bad data.
Proactive protection
Keep budgets focused on real users by rejecting fraud attempts before they are attributed.
Limited access to your data
Your attribution data is yours-- it shouldn’t be held hostage by your vendors.
Complete access to your data
Robust APIs (free of charge) and ETL tools to load your data directly into internal tools.
Attribution Settings
Reporting
and Insights
Fraud
Prevention
Data
Accessibility
Attribution Settings
Reporting and Insights
Fraud Prevention
Data Accessibility
Checks the box
